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Mid-Atlantic MarCom Summit

  • 3100 Clarendon Blvd #200 Arlington, VA USA (map)

Greg Kihlström will be doing a fireside chat with Michael Vanderhoof from Charles Schwab at the largest regional Marketing Communications conference:

Achieving digital transformation success by aligning goals and incentives

In the fast-paced business environment we all know too well, setting the right goals and aligning incentives across an organization can be the key to driving successful outcomes, whether during a major transformation or through continuous iterative improvements.

Michael Vanderhoof, Director of Product Management at Charles Schwab talks with Greg Kihlström of The Agile Brand about this topic.

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