I was recently interviewed by Forbes on an article that discusses what recent college graduates should know about personal branding as they begin to build their careers. Here is my contribution:

Craft A Mission Statement For Your Career

Make sure your personal brand is deeper than surface-level interests and experience. While it may evolve over time, try to craft a mission statement that you would like your career to follow. This, combined with a smart content strategy and use of social media, will create a great personal brand. - Greg Kihlstrom, The Agile World

Read the rest of the article on Forbes here