Recently, MarTech Zone covered the launch of the latest book by Chad Solomonson and Greg Kihlström, The Composable Roadmap. Read the full article here.

The ability to swiftly adapt and innovate is not just an advantage—it’s a necessity for survival and growth. We explore this in our latest book, The Composable Roadmap: An Action Plan for Agility in a Modern Digital Marketplace, now available.

The concept of composability in business architecture advocates dismantling monolithic, rigid systems in favor of flexible, modular components. Why is this shift critical? The business landscape is no longer predictable—market trends, consumer behaviors, and technological advancements are in constant flux. Organizations that cling to outdated structures find themselves outpaced by nimbler competitors who can pivot quickly in response to new opportunities or threats.

Composability isn’t just about technology; it’s a philosophy that permeates every facet of an organization. It empowers businesses to reconfigure resources rapidly, scale operations efficiently, and innovate continuously without the constraints imposed by traditional systems. This modular setup allows companies to respond with unprecedented speed to market demands, leveraging advancements like AI and machine learning to deliver personalized customer experiences (CX) that were once the stuff of science fiction.

Recently, MarTech Zone covered the launch of the latest book by Chad Solomonson and Greg Kihlström, The Composable Roadmap. Read the full article here.