Greg was featured on the Experience by Design podcast, to talk about executing meaningful measurement strategies.

Show summary

Today on Experience by Design, we welcome author, speaker, consultant, and podcaster Greg Kihlström. Greg's new book "Meaningful Measurement of the Customer Experience." The book provides a comprehensive look at how we think about and execute measurement strategies. We talk with Greg about the book, how we can create integrative measurements to tie employee and customer experience, and what future of CX and measurement holds.